Our MD Claire Burdett is presenting another Social Media for Business Masterclass for Thames Valley Berkshire Business Growth Hub on 12th May.
Ideal for both start-ups and established businesses in Berkshire, this will be a free interactive online workshop will help you understand how to use social media to promote your business, with practical tools and strategies to get it visible online and increase engagement and sales.
This masterclass will cover:
- Social media best practices – how to find and build an engaged audience, how to increase the reach of your posts, and the best ways to use all the different ways to share content on social media and get it visible. We will also look at the way each network is set up, the algorithms and how to maximise them for your brand, how to integrate socials as part of your overall marketing to achieve your goals.
- Social media content – we’ll look at your brand values and how use those to create a tone of voice and unique content that speaks to your community, and makes your potential clients trust you so they want to stop and engage. We will look at how to find what people are searching for and talking about and how to optimise content for social media marketing so people see it. We will also look at how to use optimisation and alignment to boost your rankings on Google so you get more visibility.
- Practical elements – we will look at the tools you can use to save you time, give you better control, and maximise your output to gain visibility. We look at some popular business posts and explore how we could have made them even better, and how you would replicate their effectiveness for your business.
The event will be online on Zoom, and is open to Berkshire-based businesses free of charge. You can sign up here (currently places available at time of publication!) https://www.eventbrite.co.uk/e/social-media-for-business-masterclass-12-may-2021-berkshire-tickets-150880338153.